Our marketing services combine the development of innovative marketing strategies,
promotional planning and design elements to create a digital media approach aligned with your overarching marketing
Content Development The way your brand is represented is an important factor in converting sales and overall
brand awareness. We develop promotional assets and campaigns aligned with your brand essence to ensure a consistent
Far too often, brands are misrepresented on different marketplace and e-commerce websites. Whether itâ€™s poor photography
or misinformed features, your customers arenâ€™t getting the full picture. The information your customers read on the
internet will determine how they feel about a transaction with your brand, so you want the information to be as accurate
We create unique product content and product images for all of our clients. We then format this information in an aesthetically
pleasing manner across all channels. Our goal is to make sure that your brand is displayed to the highest standards, without
compromise, on all corners of the internet.
Videography We produce original videography to promote your products and enhance brand awareness.
By utilizing this unique media, youâ€™ll expand the reach of your brand into new frontiers through different mediums.
YouTube has become more relevant to search engine optimization and the purchasing decision process. Your brandâ€™s video
presence becomes more important than ever in the digital age. Whether you want to play on humor or sophistication, we
can use video as another means of expressing your brand.
Promotional Development & Calendar Timing is everything in business, and we use this to our advantage. Weâ€™ll develop
a promotional strategy and calendar that is customized to your product offerings and services. Weâ€™ll then
determine the best marketing tools to drive profitable traffic and growth.
Through our extensive relationships and marketing tools, we have the ability to position your products and
services within leading marketplaces. We inject your campaign with unique creativity and content to increase
brand awareness. The results of these efforts are monitored, analyzed, and reported on in a customized format
aligned with the needs of your business.
Search Engine Marketing The most common way to generate new leads for your business is through the search engines.
Itâ€™s important to build awareness for your business through placement within multiple search engines, including Google,
Yahoo! and Bing. Weâ€™ll develop a pay-per-click strategy unique to your products and services. Weâ€™ll also drive traffic
to targeted landing pages through custom text ads, ensuring that relevant keywords and search queries are captured.
This will help you to reach the maximum amount of customers, maximizing your companyâ€™s ROI.
Our role is to constantly find new ways to promote your business. To that end, we often find opportunities for unique
listings and promotions. These may include traditional display and banner ads, as well as innovative video advertising
to promote brand awareness.
Comparison Shopping Engines Comparison shopping engines such as Nextag, Shopzilla and
PriceGrabber can bring more exposure to your brand. These sites help you to gain exposure
outside of traditional search engines like Google and Bing. However, due to the very time
consuming aspects of management, many businesses leave this powerful marketing tool
Instead of ignoring these sites, we embrace these untapped resources and use them to promote
your company. We begin by determining which channels are the best fit for your products. Once
we identify the best outlets for your brand, we manage the listings from set-up to ongoing
analysis and optimization. Furthermore, we maintain your product feed and manage daily bidding
to ensure your products stay current and consistent with your other advertising platforms. In
this way, we help you to drive relevant traffic to your site, thereby improving your ROI.
Product Testing Based on your current marketing strategy, we develop
unique product offerings to maximize product reach, life cycle, and inventory health.
We then use marketplace listings to evaluate various components of your strategy, such
as pricing, content, and placement.
Through exclusive marketplace listings and unique content, we continually optimize and
test your products. We maintain the listings, regularly analyzing and reporting results
in a customized format based on your business needs. Based on results, we will adjust the
overall strategy to meet your revenue objectives.
Site Development We design, develop and manage your e-commerce website, making sure that
youâ€™re always a step ahead of your competitors. Our extensive experience in e-commerce means we know
what works, and weâ€™re able to deliver a fully functioning website that converts clicks into sales.
As we move into the future, staying up on the emerging trends in e-commerce is essential. Thatâ€™s why
itâ€™s important to work with experts in the industry and have a website that effectively uses the best
available technology. Whether itâ€™s implementing a responsive web design or giving customers a multitude
of checkout methods, we make sure that your website out performs and out delivers your competitors.